Web Rats

If you own a website or blog, and you generate any revenue from ads or affiliate marketing, you will find there are 100s of ways to track the dollars in and out of your site. On the front end, you can manage your advertising through campaigns like Google AdWords which gives solid performance reports on [...]

Yahoo Answers ‘Report Abuse’ system is broken and encourages cheating.  I have received 2 violation notifications over the last couple months.  Each time the answer was reported as a violation, a new answer is added by another member which looks very similar but just sites a different resource.  Hmmm….. I suspect a little competitive hittin […]

Tired of digging through hundreds of awesome themes only to end up with more choices than you started with? StudioPress now offers a simple and clean, active WordPress theme chooser tool to help you narrow your search to “the one”.  You can filter your favorite themes by color, features, layout, and type.  The Genesis theme [...]

Do you want to see the full benefits of WordPress as a Content Management System?  Time to develop some internal Applications with the easy to navigate, easy to drive portal that has been around for nine years.  Here are 2 internal uses for WordPress that you, your web developer, and your company executives didn’t think of: 1. [...]

On April 17th, Godaddy passed the 2 millionth shopper mark with their ‘easy to use, just a few clicks installation’ package of WordPress.  Whether you use WordPress as a blogger or a fully scalable Content Management System, quick and easy installation means saving time, headache, and ultimately money.  Their branded ‘Hosting Connection […]

There is a right way and 100s of wrong ways to manage affiliate and click-through advertising on your website or blog.  With so many ad networks and affiliate programs offering 20% here, or 30% reoccurring there, publishers can easily forget focus and over populate their web presence with monetization tricks and tools to drive traffic and make a buck. [...] […]

Learn how you can increase your sales, develop your brand, and generate interest in your site. If you are selling products or services on your website, you should have an affiliate network campaign working for you.  The cost is minimal.  The benefits are enormous!  On average, merchants see a 10-15% increase in sales with an affiliate [...]

I will be the first to admit that I use various avenues to self-promote Inforats.  This includes Yahoo Answers.  I, at least, attempt to answer the questions with an honest educated answer and then point to a specific, detailed post in response to.  The goal is to self promote AND answer an asker’s question.  As [...]

Most Genesis Child themes have the custom header feature built in allowing you to either select from a group of color options or upload your own image and remove the dynamic text.  Screenshot:

Need more fans on Facebook?  I do.  Seriously though, I have discussed this process before but am guilty of not following my own guide.  I receive a solid amount of search traffic and a random subscriber here or there, but rarely do people ‘like’ me.  Why is that?  I provide content, its good to know [...]